Management Team

Jeffrey D. Berk, Ph.D., MBA, President

Jeff has been a leader in proprietary pharmaceutical market research and competitive intelligence for over 10 years, conducting over 250 thought leader panels for some of the world’s largest healthcare companies. He personally maintains relationships with over 1,000 global thought leaders and attends at least 10 medical conferences each year. Prior to establishing his own market research company, Jeff worked in Research and Commercial Development for one of the world's leading healthcare companies.

Elizabeth A. Mathews, MBA, Principal

Liz has an extensive background in pharmaceutical marketing and competitive analysis. Prior to co-founding MedPredict with Dr. Berk, Liz worked as an independent marketing consultant, completing numerous strategic marketing, L&A and competitive intelligence projects for top tier pharmaceutical clients, as well as clients outside the healthcare industry. Liz spent the first decade of her career in brand management with Procter & Gamble, where she led strategic planning and marketing programs for pharmaceutical brands in all phases of their life cycles and in multiple therapeutic areas.